Gendered

Why is calling a fragrance “feminine” sneered out? Why is referring to a scent “masculine” not cool?

Gendered perfumes can be as liberating as ungendered perfumes.

A Blvd Called Sunset is our new MASCULINE scent
and Freckled and Beautiful is our new FEMININE scent

And he, she, they, and everyone in between can wear either. These are the new “no rules” of perfume.